339: Cat Coquillette - How to License Your Artwork

One of the great mysteries for artists is monetization. Two paths of monetization often overlooked include print on demand services and art licensing. Each can represent a large amount of income if leveraged well, yet so many of us have not cracked the code to be able to do so.

Today's guest on the F-Stop Collaborate and Listen Podcast, Cat Coquillette, has mastered the art of art licensing and selling via print on demand. While Cat's not a landscape photographer, she has invaluable wisdom and provides us with a huge amount of information and inspiration to go forth and prosper. Her artwork is on products in Target, Urban Outfitters, Anthropologie, and more.

On this week's episode, we discuss:

• Cat's journey as an artist what led her to where she's at now.
• Transitioning from a full-time job into a full-time hustle.
• Print on demand platforms and how to use them.
• Making a living by licensing artwork.
• The nuts and bolts of art licensing.
• What inspires Cat's artwork.
• Artist retreats.
• Cat's online classes for creatives.
• Teaching platforms like Skillshare.
• Passive income streams.
• Drawing prompts and more resources for artists.
• And a lot more!

On Patreon this week, Cat shares what her digital nomad lifestyle is like if anyone is curious about doing the same thing.

Other topics/links discussed on the podcast this week:

• Support the podcast on Patreon.
• Never Split the Difference: Negotiating as if Your Life Depended on It by Chris Voss.
• Cat's PDF for creative entrepreneurs. 
• Procreate drawing app.
• Watch podcast episodes on YouTube, where we overlay photos with our conversation via video.

Here is who Cat recommended on the podcast this week:

• Shawn Dalton.
• Charly Clements.
• Brooke Glaser.

I love hearing from the podcast listeners! Reach out to me via Instagram, Facebook, or Twitter if you'd like to be on the podcast or if you have an idea of a topic we can talk about. We also have an Instagram page, a Facebook Page, and a Facebook Group - so don't be shy!

We also have a searchable transcript of every episode!

Thanks for stopping in, collaborating with us, and listening. See you next week.

P.S. you can also support the podcast by purchasing items through our B+H affiliate link.

Scroll down to see more of Cat's awesome artwork!