309: Viktoria Haack - Why Generalists Triumph in Photography

Most photographers are given the advice to specialize in something in order to make it as a photographer. On the surface, this seems to make sense as it allows one to become an expert and to become known for one thing; however, it might not be the best advice to follow, especially if you live in a smaller town.

This week I had the pleasure of speaking with Viktoria Haack - a photographer living in Salmon Arm, British Columbia. Viktoria has chosen not to specialize in any one form of photography and has instead chosen to see herself as a generalist, which has done wonders for her photography career.

On this week's episode of the F-Stop Collaborate and Listen Podcast, we discuss:

• How Viktoria fell in love with photography while living on a 300-acre island for ten years.
• How living on an island helped Viktoria hone in on what types of subjects interest her as a photographer.
• How social media has played a role in her progression as a photographer.
• How Viktoria uses social media now to advance her business offerings.
• How Viktoria has chosen to be a generalist and how that has worked for her.
• How photographing people has helped Viktoria round out her business.
• The idea of gardening not architecture.
• Why Generalists Triumph in a Specialized World.
• Viktoria's approach to making photographs.
• And a lot more!

Other topics/links discussed on the podcast this week:

• Viktoria's workshop offerings.
• Support the podcast on Patreon.
• Join me over on Nature Photographer's Network and use the code "FSTOP10" for a 10% discount!
• Natural Landscape Photography Awards.

Here is who Viktoria recommended on the podcast this week:

• Jo Stephen.
• Monika Deviat.
• Hans Gunnar Aslaksen.

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Thanks for stopping in, collaborating with us, and listening. See you next week.

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